From the 23rd of August, I embarked on a 10 day store launch for the new JD, at the Trafford Centre in Manchester. Throughout that time, me and my talented friends put on beatbox, breakdance, football freestyle and basketball freestyle shows, wowing the crowds at the shopping centre.
In actual fact, our shows were that good, we had to decrease the duration of the set, due to the fact that the crowds were so big it was becoming a health and safety hazard. So shouts out to Contrix, Issie Olley, Drew Hoops, Ninja and Taiwo for being super cool talented people.
Aswell as working directly for JD and promoting their in house brands, we also worked alongside Adidas, Nike, Lacoste and New Era and we had some special guest appearances come into the store too.
David Silva and Edin Dzeko were first to come in, working alongside Adidas. They sat down and did a signing which went down extremely well. Then Nike were in the following day and they brought Andy Cole, Scott Sinclair and Johnny Evans in store for a live Q&A and it was the first time I’ve properly met Scott and after speaking to him I’ve gotta say he is a top lad and I hope to see him more in action throughout the season. Then finally we had my boys Target and Manga travel up from London to shell down the place for Adidas.
Anyway, the store is now open and ready to welcome you all so make sure you head down to the undisputed king of trainers!